Objectives

 

The Code applies in full to digital media! Which is great, but which bits and when. How do companies manage the risk associated with multiple audiences accessing the same web space, or different content appearing on the same piece of digital media? What about Twitter, Facebook and chat rooms? Banner ads?

 

Surely there are some basic principles companies can follow to stay within the Code and manage the risk of uncertainty.

 

This one-day workshop aims to provide the principles, using case examples throughout.

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Suitable for:

 

Ideal for all those creatives, digital specialists, marketers, compliance officers and signatories that work on non-paper materials!